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SEAT in celebrating the 30th anniversary of the SEAT S.A factory in Martorell and it coincides with the beginning of the biggest transformation ever for the company as it transitions from combustion to electrification. A total investment of three billion euros will see changes in all areas including research and development, production and logistics, commercial, and people and organisation.
SEAT S.A’s main factory will begin producing fully electric vehicles by 2025 for different brands within the Volkswagen Group and will achieve it with a specially designed strategic plan. A key project will be leading the Small BEV cluster for the group. The Martorell plant will become one of the Volkswagen Group’s production hubs for electric cars and become a crucial part of the electric vehicle value chain in Spain.
CEO of SEAT and CUPRA Wayne Griffiths said “Over the past 30 years, SEAT S.A. has created employment and boosted industrial growth in our country and there is even more planned for the future. Our ambition is to produce electric vehicles made in Spain from 2025 and, as part of this transformation, Martorell will also manufacture the CUPRA UrbanRebel. Thanks to this project, the most important for our company in the years ahead, our employees and the factory will begin a new era.”