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WhichEV has awarded the Nissan LEAF a lifetime achievement award in recognition for its role in popularising electric vehicles.
When LEAF came to market more than a decade ago, it set the pace for the entire industry. Branching into electric vehicles was seen as a courageous strategy, but today, most vehicle manufacturers have introduced an electrified vehicle to their line-ups. Nissan truly paved the way for electric vehicles with LEAF at the forefront of this effort.
LEAF is built in Britain at Nissan’s Sunderland plant and was the first mass-market electric vehicle, launched in 2010. Since then, it has sold more than 605,000 cars globally and more than 56,000 in the UK.
Now in its third generation, LEAF continues to represent an excellent proposition for customers. It is practical, comfortable and with zero tail pipe emissions, incredibly efficient.
Nic Thomas, Marketing Director, Nissan Motor (GB), said: “The pioneer of mass-market EVs, LEAF represents so much to Nissan. Not only does it mark the start of our electrification journey, but it is also a fantastic success story that remains incredibly popular for both new and used car buyers around the UK.
“Nissan continues to invest in electrification and the future of mobility. LEAF maintains an important position in our line up, but we are also incredibly excited by our new electrified technology in e-POWER and e-4ORCE as well as our newest fully electric model, ARIYA.
“Across Europe, we are targeting a 75 per cent electrified sales mix by 2026 which indicates our ongoing commitment and focus on electric vehicles.
“We are proud to be at the forefront of electric mobility and this award highlights how significant LEAF’s role has been, not just to Nissan but the entire industry.”
